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New Adtech From Microsoft Would Interrupt Your Game at 'Promoted Content Trigger Events' – Gizmodo
- New Adtech From Microsoft Would Interrupt Your Game at ‘Promoted Content Trigger Events’ Gizmodo
- Microsoft Patent Suggests Trading Ads For Extra Playtime IGN
- Microsoft Patent Shows Ad Breaks During Loading Screens and After Boss Fights TechPowerUp
- Microsoft patents system to freeze games and inject ads during downtimes — watching commercials earns ad-free playtime credits Tom’s Hardware
- Microsoft has come up with a way to add ads to loading screens and cutscenes Game World Observer